Posts Tagged ‘The Wall Street Journal’

Twitter’s Latest Valuation: $1 Billion

September 25th, 2009 • Industry News, Social Networks
Tags: , , ,

Image via TechCrunch

(Image via TechCrunch)

Twitter, the hot microblogging service, is set to close a round of financing of around $100 million that values the three-and-a-half-year-old start-up at $1 billion, according to The New York Times.

Twitter’s last round of financing, raised in February, valued the firm at $250 million, meaning Twitter has quadrupled in value in less than a year.

The news of the new valuation was first reported last week by the blog TechCrunch. This morning, details about some of the new investors and the timing were added by the Web site of The Wall Street Journal.

So, faithful readers, is Twitter worth all of the fuss? No one has quite figured out a business model for Twitter yet, but obviously the company is generating a lot of buzz. It was just a few years ago no one could understand why Twitter was getting so much coverage, but now it’s raising money with a billion dollar valuation. Did the early explosion of coverage make that happen? Or was the early coverage simply serving as a predictor that it would eventually happen?

What is com.motion?

com.municate + com.mit + com.pel = com.motion

com.motion [kuh-moh-shuhn] is a full-service, integrated social media and word of mouth (WOM) agency. We use social media channels and traditional marketing tools to drive bottom-line results. com.motion helps businesses and brands amplify their marketing messages through the effective use of online communications channels in the U.S. and Canada.

To learn more about how we can help your brand or organization, contact us.

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Lynn Eastep
Senior Vice-President, com.motion North America

With more than 15 years of digital communications experience, I've delivered award-winning and sophisticated marketing solutions for Fortune 500 corporations, major government agencies, nonprofit organizations, and household-name consumer brands. I ensure the successful execution of digital and social media business strategies to build profitability and grow market share on behalf of our clients. I stay abreast of relevant new technologies in the Web 2.0/social media space in order to contribute a point of view while remaining focused on ROI to drive the right message to the right people at the right time.

I'm connected to the industry and trends, intuitive about people, a strategic thinker with intense curiosity, an eclectic user of information, and an engaging storyteller with strong interpersonal skills. I’m a team player who is passionate, curious, positive, and courageous. I have provided senior-level strategic counsel for clients such as Nestle, Bayer, AT&T and Visa.

eastep [at] causeacommotion.com


Ed Lee
Managing Director, com.motion Canada

I’ve been working in or around the social media revolution since 2005 and I am grateful to be exploring this new media landscape with com.motion’s clients. As managing director, my role is to guide our clients through the use of new technologies and to provide innovative ways to engage their stakeholders online. Shiny new Web 2.0 toys are great to play with but our recommendations are always strategic and focused on reaching the right people, with the right message across the right channels.

lee [at] causeacommotion.com

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