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		<title>My Social Media New Year&#8217;s Resolutions</title>
		<link>http://veritascanada.com/testblog/2007/12/my-social-media-new-years-resolutions/</link>
		<comments>http://veritascanada.com/testblog/2007/12/my-social-media-new-years-resolutions/#comments</comments>
		<pubDate>Sat, 29 Dec 2007 14:37:00 +0000</pubDate>
		<dc:creator>Keith McArthur</dc:creator>
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		<category><![CDATA[google reader]]></category>
		<category><![CDATA[resolutions]]></category>
		<category><![CDATA[second life]]></category>
		<category><![CDATA[twitter]]></category>
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		<description><![CDATA[It&#8217;s that time of year. Here are my five Social Media New Year&#8217;s Resolutions for 2008:
1) Master Twitter. I tried Twitter several months ago, but didn&#8217;t get much out of it. But everybody is still talking about it (everybody, at least, in the social media marketing bubble). Maybe I wasn&#8217;t using it right. Used properly, [...]]]></description>
			<content:encoded><![CDATA[<p><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/_oLIg_9_7N_M/R3ZeQlIAPZI/AAAAAAAAAEE/OhZBBLu7KQs/s1600-h/twitter-logo.jpg"><img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer;" src="http://3.bp.blogspot.com/_oLIg_9_7N_M/R3ZeQlIAPZI/AAAAAAAAAEE/OhZBBLu7KQs/s320/twitter-logo.jpg" alt="" id="BLOGGER_PHOTO_ID_5149406862881340818" border="0" /></a><span style="font-size:100%;"><span style="font-family: verdana;">It&#8217;s that time of year. Here are my five Social Media New Year&#8217;s Resolutions for 2008:</span></p>
<p><span style="font-family: verdana;"><span style="font-weight: bold;">1) Master Twitter.</span> I tried <a href="http://twitter.com/">Twitter</a> several months ago, but didn&#8217;t get much out of it. But everybody is still talking about it (everybody, at least, in the social media marketing bubble). </span></span><span style="font-size:100%;"><span style="font-family: verdana;">Maybe <a href="http://chrisbrogan.com/newbies-guide-to-twitter/">I wasn&#8217;t using it right</a>.</span></span><span style="font-size:100%;"><span style="font-family: verdana;"> Used properly, <a href="http://www.twistimage.com/blog/archives/ten-simple-steps-to-build-your-twitter-community/">they say</a>, it&#8217;s more than a &#8220;What am I doing tool&#8221; and more of a &#8220;What am I thinking&#8221; tool with great potential for business networking and personal branding. </span></span><span style="font-size:100%;"><span style="font-family: verdana;"><a href="http://jaiku.com/">Jaiku</a> is said to be the better microblogging tool, but Twitter is where the people are, and in this world, the size of the social graph is most of what counts.</p>
<p><span style="font-weight: bold;">2) Live a Second Life. </span>With a new job, a social media practice to build and two small kids, I haven&#8217;t found the time needed to invest in Second Life. But I know I need to spend some time there. Second Life is no longer quite as &#8220;hot&#8221; as it was a year or so ago. (More than one person has quipped that the fact that <a href="http://www.mediaincanada.com/articles/mic/20071102/canadapost.html">Canada Post is now there</a> means the Second Life phenomenon is over). But virtual worlds are here to stay, and hugely relevant for marketers. If Second Life isn&#8217;t the killer world, somebody will come along and invent a better one.</p>
<p><span style="font-weight: bold;">3) Communitize.</span> I know that&#8217;s not a word. But in addition to writing my own blog, I will be more active in commenting on other blogs and podcasts.</p>
<p><span style="font-weight: bold;">4) Get Veritas more plugged in.</span> Most of my Veritas colleagues are on Facebook. A few are regulars at Third Tuesday gatherings. Most of them read blogs and <a href="http://www.veritasblog.ca/">some of them even write them</a>. But I&#8217;d like to help my colleagues get more tapped into the social media tools that have made me smarter and more productive in this new world. Tools like <a href="http://google.com/reader">Google Reader</a> and <a href="http://del.icio.us/">Del.icio.us</a>. And if I master Twitter, maybe they will too.</p>
<p><span style="font-weight: bold;">5) Get myself less plugged in. </span>The future of social networking isn&#8217;t on computers, but on wireless devices. I need to use these tools less often on my laptop and more often on my Blackberry.</p>
<p>So those are mine. What am I missing? And more importantly, what are your Social Media resolutions?<br /></span></span></p>
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